Author: Danielle Peacock

Grove to Recycler Student Video Contest Winners

The Sustainable Packaging Coalition’s Industry Leadership Committee on Consumer Education and Outreach would like to congratulate our first and second place video contest winners! Their videos were both creative and informative, and we are pleased to share the results. Industry Leadership Committees bring together members of the Sustainable Packaging Coalition around a topic of interest. This spring, the ILC on Consumer Education and Outreach held … More

Confusing Packaging Labels: Salt

Last week, NPR food blog The Salt published a story on low-sodium claims with a familiar theme: clear and meaningful on-package claims. On-package sustainability claims are an exciting way to share our work with consumers. The Sustainable Packaging Coalition explores claims through education in the Essentials of Sustainable Packaging course, the Meaningful Marketing Claims Industry Leadership Committee, and the How2Recycle on package recycling label. However, … More

My Top Sustainability Wishes for 2013

Happy New Year, In-the-Loop readers! In lieu of a resolution, I would like to start 2013 by sharing some of my top sustainability wishes for 2013: Designing for Success I look forward to seeing continued successes in targeting sustainability during the design phase. GreenBlue continues to work to make this process clear and easy so companies can understand the implications of their design decisions and … More

ReLoop: What is Mixed Waste Processing or “All in One/Dirty MRF” Recycling?

As part of our increasing work in recycling and recovery, Project Associate Danielle Peacock and Senior Manager Anne Bedarf continue their recycling blog series, ReLoop, which will address different recycling topics, questions, and concepts. You can check out other posts from the ReLoop series here. There are three primary ways to collect household recycling: source separation, single stream, and no separation from trash (or “all in … More

Achieving Universal Recycling Labels Through How2Recycle

This blog post by GreenBlue Project Associate Danielle Peacock originally appeared on the 1800RECYCLING.com blog, which covers a variety of recycling topics. Read the original blog post here. Far too often, we see confusing and misleading (though perhaps hopeful) recycling claims on packaging. This leads to either false contentment with current recycling systems or cynicism on the part of the consumer. Unclear labeling, inaccurate recycling claims and variations … More

How2Recycle Label Standardizes What is ‘Recyclable’ for Consumers

This article by GreenBlue Project Associate Danielle Peacock appeared in this month’s issue of Packaging Digest, which features a monthly column by GreenBlue staff on packaging sustainability. Read the original article. In May 2012, GreenBlue’s Sustainable Packaging Coalition (SPC) announced that five new companies joined the soft launch of the How2Recycle Label, a voluntary recycling labeling system developed by the SPC to provide clear recycling information … More

ReLoop: What is Source Separated Recycling?

As part of our increasing work in recycling and recovery, Project Associate Danielle Peacock and Senior Manager Anne Bedarf continue their recycling blog series, ReLoop, which will address different recycling topics, questions, and concepts. You can check out other posts from the ReLoop series here. There are three primary ways to collect household recycling: single stream, source separation, and no separation from trash (or “all … More

ReLoop: What is Single Stream Recycling?

As part of our increasing work in recycling and recovery, Project Associate Danielle Peacock and Senior Manager Anne Bedarf are debuting a new recycling blog series, ReLoop, which will address different recycling topics, questions, and concepts. Danielle kicks the series off with a primer on single stream recycling. If you have a specific recycling topic you would like covered here in the future, let us … More

Massachusetts Aims High at MassRecycle Conference

In late March, I had the opportunity to present at the Massachusetts Recycling Coalition 2012 Recycling & Organics Conference & Trade Show. Members of the Massachusetts Recycling Coalition (MassRecycle) include over 350 local recycling coordinators, non-profits, individuals, and businesses involved in the recycling and organics industry. I had the pleasure of meeting some of those members and presenting during a session on packaging waste with … More

A World Without Branding

What would the world look like without branding? What if everything in the store came in plain white packaging? Brand Spirit can answer that. For 100 days, branding professional and Tumblr blogger Andrew Miller is exploring a world without branding. Each day, he paints a new item white, “reducing the object to its purest form.” He is restricting the project to everyday items he finds, … More